Toyota

Australasia

• See How Much Car Your Money Can Buy (1979-1980)
• Something Special For You. (1981-1983)
• Oh What a feeling! (1983–present)

Bangladesh

• Running Towards (1974–1979)
• Leads away your life (1979–1986)
• The Greatest (1986–1991)
• Interesting vehicle (1991–1998)
• The Quality (1998–2005)
• The Perfection of life (2005–2010)
• The Amazing (2010–present)

China

• 品质感动世界（Quality emotion world, GAC Toyota）
• 致真 至极（For true, To extreme, FAW Toyota）

Europe

• My Toyota Is Fantastic
• The car in front is a Toyota (1980s-2004)
• Today, Tomorrow, Toyota (2004-2011)
• Always A Better Way (2011–present)
• Nichts ist unmöglich (Germany, English: "Nothing is impossible", 1985–present)

India

• Your New Experience of Motoring (1997–2001)
• Touch The Perfection (2001–2005)
• Moving Forward (2005–2012)
• Quality Revolution (2012–2021)
• Now That's Awesome (2021-present)

Indonesia

• Choice Of Trust (Indonesian: Terpilih Karena Terpercaya, 1984–1989)
• Leads You Ahead (1989–2001)
• Passion (2001–2004)
• Because We Love You (2004–2006)
• Moving Forward (2006–2015)
• Let's Go Beyond (2015–present)
• Start Your Impossible (2019–present)

Japan

• ファミリーカーのトヨタ (Roma-ji:Famirika no Toyota, English:Toyota Family Car, 1966–1969)
• 進歩のマーク (Roma-ji:Shinpo no Maku, English:Mark of Progress, 1967–1970)
• 愛される車をめざして (Roma-ji:Aisareru-sha no Mezashite, English:Toward the car be loved, 1971–1980)
• 安全はトヨタの願い (Roma-ji:Anzen wa Toyota no Negai, English:Safety Wish of Toyota, 1978–1982)
• 新技術-時代はToyota (Roma-ji:Shingijutsu jidai wa TOYOTA, English:The New Era of Toyota Technology, 1982–1988)
• Fun To Drive (1984–1990)
• 新しいトヨタが走りはじめます。 (Roma-ji:Atarashi Toyota ga Hashiri Hajimemasu, English:The New Toyota Will Begin Running, 1989–1990)
• シートベルトを忘れずに (Roma-ji:Shītoberuto o wasurezu ni, English:Don't Forget Your Seatbelt, 1989–1991)
• 人へ。社会へ。地球へ。' (Roma-ji:Hito e, Shakai e, Chikyuu e, English:For People, For Society, For The Earth, 1990–1999)
• Big Challenge (1993–1996)
• Sedan Innovation (1993–1998)
• Action Toyota (1997–1998)
• クルマが未来になっていく。 (Roma-ji:Kuruma ga Mirai ni Natte iku, English:The car is Gradually Turned to The Future, 1998–1999)
• Drive Your Dreams. (2000–2013)
• Fun to Drive, Again. (2013–2017)
• Toyota Next One (2014–2015)
• The World is One (2015–2017)
• Start Your Impossible (2017–present)

Malaysia

• Leads You Ahead (1989–2001)
• Passion (2001–2005)
• Get The Feeling (2001–2005)
• Moving Forward (2005–2016)
• All About The Drive (2016–2022)
• Start Your Impossible (2018–present)
• Move your world (2022–present)

Philippines

• You Asked For It You Got It (Mid 70s-Early 80s) (Delta Motors Corp)
• The Will To Serve (1989-1994)
• Leads You Ahead (1994–1995)
• I Love This Car (1996-1999)
• Passion (2001–2005)
• Moving Forward (2005–2020)
• Start Your Impossible (2020–present)
• Move your world (2022-present)

Singapore

• I Love what you do for me (1989–1997)
• Everyday (1997–2001)
• Drive Your Dreams (2001–2005)
• Moving Forward (2005–2012)
• Always Better (2012–2022)
• Start Your Impossible (2018–present)
• Move your world (2022-present)

South Africa

• Everything keeps going right, Toyota (1973–2004)
• Lead The Way (2004–present)

South Korea

• Smile For Tomorrow (2009-2014)
• You Are So Smart (2014-2019)
• Enjoy Your Style (2019–2023)
• 먼저 가치를 보는 당신 ("You See Value First", 2023–present)

Thailand

• Leads You Ahead (1989–2001)
• It's My Style (1996-1997)
• Passion (2001–2003)
• Yes We Drive (2003–2005)
• Moving Forward (2005–2012)
• Mobility Of Happiness (2013–2022)
• Live Alive (2018–present)
• Start Your Impossible (2019–present)
• Move your world (2022–present)

United States

• You asked for it, You got it! (1975–1979)
• Oh What a feeling! (1979–1985)
• Who could ask for anything more? (1985–1989)
• I love what you do for me (1989–1997)
• Everyday (1997–2001)
• Get The Feeling (2001–2004)
• Moving Forward (2004–2012)
• Let's Go Places (2012–present)

Vietnam

• Tiến tới tương lai ("Moving Forward", 2006–2016)
• Chuyển động tiên phong ("Leading Mobility", 2016–2022)
• Move your world (2022–present)